How to Set or Adjust the Spending Limit on your Facebook Ads Account

Setting an account spending limit on your Facebook Ads account can be a valuable way to prevent your campaigns going over budget. This can be especially useful if you have an annual budget which you mustn’t go over.

In this video I show you how to quickly and easily set or adjust your spending limit on your Facebook Ads account.

This is a handy little tool that many people don't know about in Facebook Ads Manager. I highly recommend using this if you're a marketing agency, because it gives you excellent control over your total advertising spends. It's also a useful tool if you want to make sure any employees don't go spending too much money on Facebook Ads.