Hello guys, in this tutorial I show you how to install Microsoft Clarity on your Wordpress website.

I only recently discovered Microsoft Clarity, but it is one of the best free marketing tools I have discovered.

What is Microsoft Clarity?

Clarity is a free analytical software tool, it plugs into your website to track how people visually interact with your website.

It has two major features:

• Heatmaps

• Session recordings

These offer extremely informative insights into how people are using & interacting with your website.

Steps to Install Microsoft Clarity on Wordpress

Good news, this is one of the easiest installations out there! I think it took me about 3 minutes to install Clarity on my Wordpress website & it should take you about the same.

1. Install the Microsoft Clarity Wordpress Plugin

Microsoft have developed a free plugin, that makes installing Clarity super easy.

Simply search “Clarity” inside of Wordpress plugins & the software will appear.

2. Create a New Project inside of Clarity

Now we need to go Clarity, sign in to your account & create a new project.

Microsoft have made this super easy, you just need to give them your:

• Project name

• Domain

• Industry

Once you’ve done that, you’re pretty much set!

3. Copy your Clarity Project ID into Wordpress

Now head to the Settings inside of your Clarity project. You should be able to find a Project ID.

Copy this ID & paste it inside of the Clarity Wordpress plugin. Hit save & you’re done!

You’ve no successfully installed Microsoft Clarity on your Wordpress website.

Microsoft Clarity Summary

I told you, this is the easiest tutorial ever.

I cannot tell you how much value Microsoft Clarity has brought to me, it really is one of the best digital marketing tools.

It helps me visually understand how my websites are performing & what changes need to be made.

If you need more help, I filmed this video tutorial on how to install Clarity on your Wordpress website.